Effective August 28, 2026
Reverse Solutions is a division of Community First National Bank (“CFNB,” “we,” “us,” or “our”). This Privacy Policy describes how we collect, use, and protect personal information when you visit reverse-solutions.com and related pages, contact us, or request information about reverse mortgages.
Scope of this policy
This policy covers information collected through this website and through inquiries you initiate with Reverse Solutions (for example, by phone, email, or our online forms). If you apply for or obtain a financial product from CFNB, additional privacy notices required by federal and state law — including our GLBA Privacy Notice — also apply and may describe categories of information, sharing, and your choices in more detail.
Information we collect
The personal information we collect depends on how you interact with us. It may include:
- Contact and inquiry details — such as your name, phone number, email address, preferred call time, and the goals or questions you share when you request a consultation or submit a form.
- Communications — the content of calls, voicemails, emails, or text messages you send us, and our responses.
- Loan-related information — if you move forward with an application, we collect information needed to evaluate eligibility, underwrite, and service a loan, as described in applicable financial privacy notices.
- Technical and usage information — such as IP address, browser type, device information, referring pages, and general site activity collected through standard server and security logs.
We collect information directly from you, from your interactions with our site, and — where permitted — from service providers or other sources that help us verify information or support our business (for example, credit bureaus in connection with a loan application).
How we use your information
We use personal information to:
- Respond to your questions and provide reverse mortgage education;
- Connect you with a licensed Reverse Solutions specialist;
- Evaluate, process, and service loan applications and accounts, where applicable;
- Communicate with you about your inquiry, our services, and required notices;
- Operate, maintain, and improve our website and security;
- Comply with law, regulation, and valid legal process; and
- Detect, prevent, and address fraud or misuse.
With your consent where required, we may contact you by phone, email, or text about your inquiry or our services. You are not required to consent to marketing communications as a condition of obtaining credit or doing business with us. See SMS Terms for text messaging details and opt-out instructions.
How we share information
We do not sell your personal information for monetary consideration. We may share information with:
- Service providers that help us operate our website, store inquiries, send communications, or support loan processing — under contracts that limit their use of your information;
- Regulators, courts, and law enforcement when required by law or to protect rights, safety, and security;
- Professional advisors (such as auditors or attorneys) as needed for legitimate business purposes; and
- Successors in connection with a merger, acquisition, or sale of assets, subject to applicable law.
TCPA subscriber information (including phone numbers you provide for calls or texts) is not shared with or sold to third parties for their independent marketing purposes.
For a summary of how CFNB shares information in connection with financial products, see our GLBA Privacy Notice.
Cookies and similar technologies
Our site may use cookies or similar technologies that are necessary to operate the site, remember preferences, or understand aggregate usage. You can control cookies through your browser settings. Disabling cookies may affect certain site features.
How we protect your information
We use administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, or disclosure. No method of transmission or storage is completely secure; we cannot guarantee absolute security.
How long we keep information
We retain personal information for as long as needed to fulfill the purposes described in this policy, comply with legal and regulatory obligations (including recordkeeping requirements for financial institutions), resolve disputes, and enforce our agreements.
Children’s privacy
Our services are directed to adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us and we will take appropriate steps to delete it.
Your state privacy rights
Depending on where you live, you may have rights to know what personal information we collect, to access or delete certain information, to correct inaccurate information, to opt out of certain sharing, or to limit use of sensitive information. We will not discriminate against you for exercising these rights.
Do Not Sell or Share My Personal Information
We do not sell personal information for monetary consideration. If you are a California resident (or otherwise entitled under applicable law) and wish to exercise a right to opt out of the sale or sharing of personal information, email reverse@cfnbmortgage.com with the subject line “Do Not Sell or Share My Personal Information,” or call (888) 422-8789. We will verify your request as required by law and respond within the timeframes applicable to your state.
To submit another privacy request, contact us using the information below and describe the right you wish to exercise.
Changes to this policy
We may update this Privacy Policy from time to time. The “Effective” date at the top of this page shows when it was last revised. Material changes will be posted on this page.
Contact us
Questions about this Privacy Policy or our privacy practices:
- Reverse Solutions — Community First National Bank
- 11900 W. 87th St., Suite 115, Lenexa, KS 66215
- Phone: (888) 422-8789
- Email: reverse@cfnbmortgage.com
- NMLS #449196
Related: SMS Terms